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Announced

Alpine Investors-backed ASG to acquire Sierra Interactive.

Synopsis

Alpine Investors-backed ASG, a firm that buys and builds vertical SaaS companies, agreed to acquire Sierra Interactive, a complete real estate software suite. Financial terms were not disclosed. "This year marks our 16th in business. We have grown steadily throughout that time, but over the past five years our growth has accelerated. With that growth, we began to get a real sense of the huge opportunities in front of us — as well as the challenges that would come along with them. To keep delivering new, innovative features and support at the scale and pace we wanted to, we needed to find a partner whose vision for Sierra was as big as our own, and we found it in ASG," Ben Peskoe, Sierra Founder.

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