EMZ Partners and IK Partners to acquire a stake in Wishcard from Oakley Capital for $50m.

EMZ Partners, a private equity firm, and IK Partners, a European private equity firm, agreed to acquire a stake in Wishcard, an operator of a digital voucher platform intended to offer multi-brand gift vouchers, from Oakley Capital, a mid-market private equity investor, for $50m. “We are truly impressed by the rapid development that the Wishcard team has made in such a short time period and the positive regard their offering already enjoys amongst consumers. The portfolio clearly provides added value to customers, as evidenced by the significant growth rates in recent years and the high level of customer satisfaction. Furthermore, the very entrepreneurial culture and enthusiasm of all employees appealed to us a lot. We are looking forward to working together with Dr. Betzer, Verena Argauer and the broader team to bring joy to even more people using Wishcard’s sustainable gift ideas," Klaus Maurer, EMZ Partner.