Side View Ventures completed the investment in tree3.

Side View Ventures, a venture capital firm, completed the investment in tree3, a social e-commerce platform. Financial terms were not disclosed. "Members of Sideview Ventures has helped fund hundreds of consumer product businesses with over $6bn in products sold worldwide. We are proud to have their support and ready to power up their creators and brands with the tree3 platform," Katina Kenyon, tree3 CEO.