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Announced

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SEGA completed the acquisition of Rovio Entertainment for €706m.

Synopsis

SEGA, a multinational video game and entertainment company, completed the acquisition of Rovio Entertainment, a mobile game company, for €706m. "Among the rapidly growing global gaming market, the mobile gaming market has especially high potential, and it has been SEGA’s long-term goal to accelerate its expansion in this field. I feel blessed to be able to announce such a transaction with Rovio, a company that owns “Angry Birds”, which is loved across the world, and home to many skilled employees that support the company’s industry leading mobile game development and operating capabilities. Historically, as represented by the “Sonic the Hedgehog” series, SEGA has released countless video game titles to various gaming platforms. I am confident that, through combination of both companies’ brands, characters, fanbase, as well as corporate culture and functionality, there will be significant synergies created going forward," Haruki Satomi, SEGA President and CEO.

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