Sony Music completed the acquisition of a majority stake in Proactiv Entertainment.

Sony Music Masterworks, a record label, completed the acquisition of a majority stake in Proactiv Entertainment, a producer of live music and experiential events. Financail terms were not disclosed. "We are thrilled to partner with Nico and Horacio Renna to take Proactiv Entertainment's business to the next level and help more leading artists and brands connect with fans through high-quality productions globally. They have a strong vision and key creative relationships around the world. Taken together with Sony Music's expertise, resources, and broad portfolio of live entertainment properties, we look forward to creating even more innovative live experiences for audiences everywhere," Mark Cavell, Sony Music Masterworks President.