Emergence Capital, a venture capital firm, led a $16m Series A round in Logik.io, a software company, with participation from ServiceNow Ventures. “Many B2B companies struggle to deliver the low-touch consumerized experiences customers demand today. But the businesses who are leading their industries understand that no matter how complex your products are, buyers seek out businesses who make it simple to find, configure, and augment purchases across any channel. Logik.io exists because most businesses have been held back by the limitations of their legacy selling tools which aren’t built to support selling highly-tailored solutions with many variations and complexities. We’re here to solve that," Christopher Shutts, Logik.io Co-Founder and CEO.