DAS Technology completed the acquisition of 3 Birds.

DAS Technology, an automotive Customer Data and Experience Platform technology company, completed the acquisition of 3 Birds, a CDXP technology company that delivers SaaS-based marketing, analytics, and consumer engagement solutions. Financial terms were not disclosed. “We are excited to add 3 Birds’ technology to our suite of SaaS solutions. This is our 9th successful acquisition, further enhancing our award-winning CDXP platform for retailers in the automotive, RV, marine, motorcycle, and EV-related industries. This acquisition expands our data mining, consumer engagement, and messaging solutions while generating additional business intelligence for our OEM and retail partners,” Alexi Venneri, DAS Technology Co-Founder and CEO.