Royal Unibrew to acquire Vrumona from Heineken for €300m.

Royal Unibrew, a brewery group in Scandinavia with main focus on Western and Eastern Europe & various malt drink markets, agreed to acquire Vrumona, a beverage company that manufactures and supplies softdrinks, from Heineken for €300m. "We are happy to have signed an agreement with Heineken to acquire Vrumona. Vrumona is a leading soft drinks manufacturer, and it comes with a strong local organization, which makes it a strategic very strong fit for Royal Unibrew. Vrumona will become a new growth platform for Royal Unibrew in continental Europe and is expected to drive organic earnings growth in the coming years," Lars Jensen, Royal Unibrew CEO.