Freeman completed the acquisition of Sparks from EagleTree Capital.

Freeman, a marketing events company, completed the acquisition of Sparks, a digital experiential marketing agency, from EagleTree Capital. Financial terms were not disclosed. “Our combination with Sparks creates a unique opportunity to accelerate Freeman’s vision to become a leader in the corporate space. Sparks, like Freeman, is built by great people, has a long history of success, and is one of the most respected names in the industry. We couldn’t be more excited to have Sparks’ talented team join Freeman at this exciting time for the industry,” Bob Priest-Heck, Freeman CEO.