Announced
Completed
Synopsis
Dentsu, an advertising and public relations joint stock company, completed the acquisition of RCKT, a digital-first brand, communications and creative agency. Financial terms were not disclosed. "In recent years we have seen a radical shift in the standards of creativity, campaigns and communication. As an interdisciplinary creative agency, we have a response to this change that resonates in the marketplace. We share Dentsu Creative’s vision of Modern Creativity and by joining forces, we can bring our solutions to market on a larger scale. Working with the entire dentsu network, we have found an environment that values and encourages entrepreneurship, innovation and a digital approach to creative excellence," Karolin Hewelt, RCKT Co-Founder and Managing Director.
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