Atlas Holdings, a private equity firm, agreed to acquire the Herff Jones graduation business of Varsity Brands, an apparel company. Financial terms were not disclosed. "We are excited to be adding Herff Jones to Atlas' growing family of great manufacturing and distribution businesses. Our team has partnered with the Leadership Teams of non-core former divisions of larger corporations, strengthening and growing them into focused, thriving, independent businesses. We see tremendous opportunity with Herff Jones and we have extensive experience serving education partners through other current Atlas companies. We are confident that we are the right partner for Herff Jones as it enters the next chapter of its storied history serving students," Michael Sher, Atlas Partner.
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