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Synopsis
Sendinblue, a company that specialises in SaaS solution for relationship marketing, completed the acquisition of Wonder Push, a push notifications platform for Web and Mobile. Financial terms were not disclosed. “Pandemic-era restrictions prompted many small and medium-sized businesses to pivot - to digitize their marketing efforts and invest in e-commerce strategies. The global crisis resulted in a shift in consumer purchasing behavior. Online shopping increased by more than 46 percent, and with the acquisition of Chatra, Metrilo and PushOwl, we’re meeting the needs of these businesses," Steffen Schebesta, Sendinblue CEO of North America and VP of Corporate Development.
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