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New Deal


Announced

Completed

Bendon completed the acquisition of Primary Colors Cookie and Candy business from Primary Color Design.

Synopsis

Bendon, an American children's consumer products industry, completed the acquisition of Primary Colors Cookie and Candy, a company that designs, develops, and markets innovative cookies, candy, and snacks with the most recognizable licensed brands worldwide, business from Primary Color Design, a food and beverage exporter. Financial terms were not disclosed. "We have closely followed the PCC business over the past few years and have been impressed with its product portfolio and distribution footprint," Ben Ferguson, Bendon CEO.

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