Announced
Financials
Tags
Germany
outdoor gear
retailer
Majority
Private
Pending
Friendly
Specialty Retailers
Acquisition
Cross Border
Single Bidder
private equity
United States
Private Equity
Private Equity
Synopsis
Decathlon, a global sporting goods retailer, agreed to acquire Bergfreunde, an mountaineering and climbing equipment online shop, from Backcountry, an online specialty retailer. Financial terms were not disclosed. "We're proud of Bergfreunde's growth over Backcountry's 10-year ownership and look forward to watching its continued success with Decathlon. Closing this deal will allow Backcountry to focus on furthering its commitment to the North American market, as well as explore new opportunities to expand the Backcountry brand," Melanie Cox, Backcountry CEO.
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