SKS Capital, a venture capital and private equity firms in Asia specializing in the consumer sector, and Pavilion Capital, a private equity firm, led a $17.8m Series A round in etaily, a provider of end-to-end omni-channel eCommerce solutions for brands. "etaily serves as a pivotal e-commerce platform that allows SKS investment from Korea, Taiwan, Mainland China and Japan to enter the Philippine market. It will play a crucial part in product registration, logistics, online sales, digital marketing and offline integration," Jack Chen, SKS Capital Founder.