Generali CEE, a insurance group in Central & Eastern Europe, agreed to acquire 4LifeDirect, a life insurance company. Financial terms were not disclosed. "This transaction underlines the Group's commitment to Poland and is fully consistent with Generali's "Lifetime Partner 24: Driving Growth" plan, under which we are improving the profile of our life business and overall profitability in Central and Eastern Europe," Jaime Anchústegui, Generali CEO.