Announced

PSG to acquire a majority stake in Visit Group from Standout Capital for €100m.

Synopsis

PSG, a growth equity firm, agreed to acquire a majority stake in Visit Group, a hospitality and travel software company, from Standout Capital, a growth-oriented private equity firm, for €100m. “As a product-led business with high ambitions to make a real difference in the development of the hospitality industry, we believe that we have found the right partner for both continuing to strengthen our offer, and to accelerate our growth in and outside the Nordics. I believe that we will get the best of both worlds with our product building DNA and PSG’s experience in areas like M&A and growth operations,” James Dixon, Visit Group CEO.

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