Henkel to acquire Vidal Sassoon from Procter & Gamble.

Henkel, a multinational chemical and consumer goods company, agreed to acquire Vidal Sassoon, a hair care brand, from Procter & Gamble, a multinational consumer goods corporation. Financial terms were not disclosed. “As part of our strategic growth agenda, we are pursuing targeted acquisitions to actively shape and strengthen our portfolio. The transaction will be a step-change for our Consumer Brands business in China, providing the opportunity to further scale our business in one of our core categories in this attractive, growing market,” Carsten Knobel, Henkel CEO.