Salesloft completed the acquisition of Drift.

Salesloft, an AI-powered revenue workflow platform, completed the acquisition of Drift, a Conversational AI company. Financial terms were not disclosed. “This acquisition will fundamentally change how B2B buyers and sellers engage, but also how sales and marketing teams come together to drive pipeline efficiency and revenue outcomes. We are both focused on continued innovation, and together, our customers will experience improved consistency and repeatability throughout the entire buying journey all while allowing them to focus on what only they can do – guiding buyers, forming relationships, and establishing trust,” David Obrand, Salesloft CEO.