Announced
Completed
Synopsis
Accenture, a global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, completed the acquisition of The Lumery, a Melbourne-based marketing technology consultancy. Financial terms were not disclosed. "Building compelling customer experiences isn’t going to be solved by technology alone. It also requires creativity, modern ways of working, ever-evolving customer data and most importantly, great people. The Lumery was founded with a clear ambition to be the leading authority in martech – we’ve built a team of skilled professionals and grown successful brands with our mix of marketing and tech expertise. Joining Accenture Song is a monumental step in our journey forward as we scale our expertise globally and, together, help more businesses connect with their customers and drive tangible business outcomes,” Rajan Kumar, The Lumery Co-Founder and CEO.
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