Announced
Synopsis
Waterland-backed DesignStudio, a branding agency, Analog, a motion design studio, and PixelArtworks, an immersive experience pioneers, agreed to form Further., a creative group. Financial terms were not disclosed. “The merger of Analog, DesignStudio, and Pixel Artworks under Further is another positive growth story for this exciting sector. As brands increasingly seek novel and memorable avenues for customer engagement, Further stands ready to help more clients reach their goals with outstanding creative thinking. We are truly impressed with the businesses that the founders have built, and together with our buy-and-build expertise and international footprint, we look forward to driving global expansion and bringing this bolstered proposition to market," Wendy McMillan, Waterland Partner.
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