Mars to acquire Kellanova for $35.9bn.

Mars, a family-owned, global producer of pet care, snacking and food, agreed to acquire Kellanova, a company focusing on global snacking, international cereal and noodles, North American plant-based foods and frozen breakfast foods, for $35.9bn. “In welcoming Kellanova’s portfolio of growing global brands, we have a substantial opportunity for Mars to further develop a sustainable snacking business that is fit for the future. We will honor the heritage and innovation behind Kellanova’s incredible snacking and food brands while combining our respective strengths to deliver more choice and innovation to consumers and customers. We have tremendous respect for the storied legacy that Kellanova has built and look forward to welcoming the Kellanova team,” Poul Weihrauch, Mars CEO.