BRANDED completed the acquisition of Heyday for $521m.

BRANDED, a digital consumer products platform, completed the acquisition of Heyday, a digital brand creation platform, for $521m. “Joining forces with BRANDED strengthens our platform, and, importantly, our balance sheet, putting us in a prime position to take advantage of the accelerating wave of digital-native brand acquisition opportunities,” Sebastian Rymarz, Heyday Co-Founder & CEO.