Announced

Publicis Groupe to acquire Mars United Commerce.

Synopsis

Publicis Groupe, a French multinational advertising and public relations company, agreed to acquire Mars United Commerce, a commerce marketing agency. Financial terms were not disclosed. “Joining Publicis Groupe will help Mars realize our vision of being the preeminent global commerce company faster and more completely. We’re excited to have the support of Publicis to bring new opportunities to our existing clients and also to share our connected commerce solution with new clients around the globe. We look forward to writing the next chapter of commerce together,” Rob Rivenburgh, Mars United Commerce CEO.

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