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Announced

JW Player to merge with Connatix.

Synopsis

JW Player, a video streaming and data insights platform, agreed to merge with Connatix, a video delivery and monetization solution provider. Financial terms were not disclosed. "How and where viewers consume video is rapidly changing. As a result, media companies require innovative solutions that allow them to maximize audience engagement and help optimize revenue across disparate monetization models, whether it be advertising, subscriptions or commerce. Together, JWP Connatix fulfills that requirement, by accelerating our companies' mutual visions to create environments where premium video viewing, powered by best-in-class technology, meets high-quality monetization experiences, enabling media leaders to deliver exceptional results," David Kashak, Connatix Co-Founder and CEO.

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