L Catterton led a $40m Series C round in Ghost.

L Catterton, a global consumer-focused investment firm, led a $40m Series C round in Ghost, a B2B marketplace connecting the world's leading brands and retailers, with participation from USV, Cathay Innovation, Equal Ventures, and Eniac. "Ghost's customers shared with us that they love the platform's user-friendly interface, advanced matching technology, and ability to maintain brand control over where their products end up. After seeing such demonstrable customer love for Ghost as a trusted partner and high dependence on the platform, we had a strong desire to partner with the Ghost team to solve the massive pain points facing companies in managing surplus inventory and see tremendous opportunity ahead for the business," Ian Friedman, L Catterton Partner and Managing Director in Growth Fund.