Inverness Graham completed the acquisition of Alliant.

Inverness Graham, a private equity firm, completed the acquisition of Alliant, a data-driven audience company. Financial terms were not disclosed. "We are excited to support the team at Alliant as they build on their expertise in data, analytics and technology to deliver audiences and critical insights to their customers across channels. Alliant is uniquely positioned to deliver and support the trend towards customization in consumer engagement across the buyer journey. We aim to strengthen Alliant’s co-op model by welcoming even greater participation into our member network and building upon the company’s deep expertise in data science, advanced technology and marketing, while upholding its longstanding commitment to robust data governance practices,” said Michael Morrissey, Inverness Graham Managing Principal.