SpringHill to merge with Fulwell 73.

SpringHill, an entertainment development and production company, agreed to merge with Fulwell 73, a British television, film and music production company. Financial terms were not disclosed. “I looked at SpringHill and the impact they have in the branding world. I looked at their commercials agency. I looked at Robot. And I also looked at the shows that they’ve done, like ‘The Shop,” which is a show that starts on Max, and then moves to YouTube, where they control the rights. They control the IP. There are brands involved in that show in a meaningful way, and now it has ended up in a load of products that you can buy in Walmart. If we’d had that mentality back in the ‘Carpool Karaoke’ days, it would have been a very, very different outlook for us," Ben Winston, Fulwell 73 Partner.