Message Broadcast completed the acquisition of the utilities business from West Technology Group.

Message Broadcast, a provider of customer engagement software for the electric utility industry, completed the acquisition of the utilities business from West Technology Group, an innovative, cloud-based, global technology partner. Financial terms were not disclosed. “We are thrilled to welcome West Utilities and its talented team of employees. This acquisition aligns with our mission of empowering utilities with software that enhances customer engagement, especially during critical incidents that require rapid communication. We expect to make substantial investments in product, support, and sales resources to support the integration of West Utilities into Message Broadcast and drive customer value,” Maulik Datanwala, Message Broadcast CEO.