Mirakl completed the acquisition of Adspert.

Mirakl, an eCommerce software solutions provider, completed the acquisition of Adspert, a Pay-Per-Click advertising campaigns optimization software provider. Financial terms were not disclosed. "The acquisition of Adspert marks a significant milestone in our mission to empower brands and sellers with cutting-edge tools that enhance their advertising strategies and optimize eCommerce performance. By integrating Adspert’s AI-driven Ads Optimization software into Mirakl, we are reinforcing our leadership in being the only solution on the market that consolidates the critical technology that global brands and sellers need to be successful,” Adrien Nussenbaum, Mirakl Co-CEO and Co-Founder.