Colgate-Palmolive to acquire Prime100.

Colgate-Palmolive, an American multinational consumer products company, agreedt to acquire Prime100, a producer of pet food products. Financial terms were not disclosed. “Prime100 is a strong, veterinarian-endorsed, premium-priced brand with distinctive positioning that fits well within our long-term pet nutrition growth strategy. We are excited that this acquisition will add a high-growth, profitable fresh dog food asset to the Hill’s division portfolio with the opportunity to drive continued growth through expanded distribution and awareness,” Noel Wallace, Colgate Chairman, President and CEO.