Salesfive Group completed the acquisition of fluent:cx UK.

Salesfive Group, a Salesforce consultancy firm, completed the acquisition of fluent:cx UK, one of the Agentforce partners in the UK that has implemented Salesforce solutions. Financial terms were not disclosed. "Our priority has always been that any merger provided the right cultural fit and improved opportunities for our team, as well as enhanced scale, capabilities, and offerings for our customers and Salesforce. Becoming part of the Salesfive group provides us with all of these and allows us to continue our focus on Agentforce, Voice and other core Salesforce clouds," Stewart Holt, fluent:cx UK Co-Founder and VP Sales & Alliances.