T-Mobile completed the acquisition of Blis and Vistar Media.

T-Mobile, a telecommunications company, completed the acquisition of Blis, an innovative provider of powerful and privacy-centric advertising solutions, and Vistar Media, a provider of technology solutions for digital out-of-home advertising. Financial terms were not disclosed. “Acquiring Vistar Media and Blis marks a significant step forward in T-Mobile’s strategy to create truly transformative advertising solutions that are built by marketers for marketers. Advertising is at its best when it cultivates deeper, authentic connections between brands and consumers. With the addition of Vistar and Blis, T-Mobile has an incredible opportunity to deliver this experience along the customer journey with privacy-centric solutions that drive targeted, measurable outcomes,” JP Colaco, T-Mobile SVP.