Viking Global Investors to acquire a majority stake in Voyado.

Viking Global Investors, an investment management company, agreed to acquire a majority stake in Voyado, a Swedish SaaS company that provides an AI-powered customer experience platform for retail and e-commerce brands. Financial terms were not disclosed. “We’ve never tried to be everything to everyone – we build solutions for a sector we know inside out. That focus on retail is exactly what made Viking see the potential in us,” Johan Bäckarlin, Voyado Co-Founder.