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Synopsis
SRAM, a bicycle component manufacturer, completed the acquisition of Ochain, a company that sells and distributes chains and spare parts. Financial terms were not disclosed.\ “We started thinking about how to improve descending through drivetrain development, and Ochain delivered unmatched improvements in traction, stability, and ride feel. It quiets down the chassis, reducing auditory feedback and pedal feedback. On the trail, that means improved traction and control," Flynn George, SRAM Product Manager.
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