Battery Ventures led a $40m Series B round in Unify.

Battery Ventures led a $40m Series B round in Unify, an AI-native platform transforming go-to-market and accelerating pipeline growth, with participation from OpenAI Startup Fund, Thrive Capital, Emergence Capital, Abstract Ventures, The Cannon Project and Capital49. “Unify’s approach represents the next evolution in go-to-market (GTM) technology, a trend Battery has backed through previous investments in companies such as Marketo, Gong and Braze. The Unify team has built an innovative AI platform that uncovers and prioritizes signals buried deep in disconnected systems, facilitating targeted outreach with relevant, personalized messages. We’re thrilled to back this team as it continues to revolutionize the GTM process,” Dharmesh Thakker, Battery Ventures General Partner.