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Synopsis
Fullcast, a sales performance planning and execution platform, completed the acquisition of Ebsta, a revenue intelligence platform. Financial terms were not disclosed. "We are excited to welcome the Ebsta team to the Fullcast team. Ebsta's deep expertise in forecasting, revenue intelligence and sales analytics is a perfect complement to our GTM planning and execution capabilities. Together, we will provide a single, unified system that empowers revenue teams to not only craft winning GTM strategies but also execute them flawlessly and optimize performance in real-time," Ryan Westwood, Fullcast CEO.
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