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Synopsis
YFM Equity Partners, a private equity firm, completed an investment in Murphy Cobb & Associates, a UK-based global consultancy that helps brands optimize and transform the way they produce creative and marketing work. Financial terms are not disclosed. With YFM’s backing, MCA will accelerate global growth, enhance its market-leading Control Room platform, and continue setting the standard for data-driven, low-carbon marketing production. This investment comes at a pivotal moment for MCA, following two years of strong growth and a strategic shift from tactical consultancy to long-term partnerships with its clients.
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