Serata Capital to invest in EventLink Group.

Serata Capital, a middle-market private equity firm, agreed to invest in EventLink Group, an experiential marketing and event services firm. Financial terms were not disclosed. “EventLink exemplifies the kind of high-integrity, mission-driven partner we look for. The team has spent decades refining a differentiated service model, earning the trust of global brands through their relentless focus on execution. We’re honored to support their next chapter of growth,” Drew Bagot, Serata Capital Partners Managing Partner.