The Estee Lauder Companies completed an investment in Xinu.

The Estee Lauder Companies, an American multinational cosmetics company, completed an investment in Xinu, a fragrance company specializing in aromas-infused beauty products, including candles, body care products, and travel sets. Financial terms were not disclosed. “This investment represents a significant milestone for Xinu and marks the beginning of a new chapter for our brand — a pivotal moment where our unique vision for a fragrance company meets global possibility. Together with The Estee Lauder Companies, we can boldly move forward in our aim to push the boundaries of what fragrance can be: a medium of storytelling, a vessel for culture, and a deeply human experience that transcends borders," Veronica Pena, Xinu Co-Founder.