ETİ Gıda completed the acquisition of TRUBAR for $173m.

ETİ Gıda, a consumer goods company, completed the acquisition of TRUBAR, a plant-based protein snack company, for $173m. “By joining the ETi family, we’re not changing who we are - we’re doubling down on it. Our products, people, and values remain at the heart of everything we do. What changes is our ability to deliver with greater consistency, innovate faster, and reach more consumers around the world,” Erica Groussman, TRUBAR Founder and CEO.