Adams Outdoor Advertising completed the acquisition of out-of-home advertising assets of Keysasa Billboards.

Adams Outdoor Advertising, an out-of-home media company specializing in high-impact billboard campaigns, completed the acquisition of out-of-home advertising assets of Keysasa Billboards, a North Carolina–based company that provides digital billboard space. Financial terms were not disclosed. “This expansion into Shelby aligns perfectly with our long-term vision. Shelby is experiencing real population growth – up about 4.7% since 2020, and these new digital assets put our advertisers directly in front of the steady stream of commuters, shoppers, and travelers who move through and live in this area," Kevin Jones, Adams Outdoor Advertising CEO.