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Completed
Synopsis
Cision, a consumer and media intelligence company, completed the acquisition of Trajaan, a search intelligence platform. Financial terms were not disclosed. "Acquiring Trajaan is a natural extension of the partnership Brandwatch announced earlier this year. By bringing Trajaan fully into the Cision ecosystem, we're unifying search intelligence, conversational insight, and AI-driven analytics to give customers a deeper, more predictive understanding of the 'why' behind consumer behavior — from the questions they ask to the signals that shape demand," Guy Abramo, Cision CEO.
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