SPINS completed the acquisition of MikMak.

SPINS, a provider of data, completed the acquisition of MikMak, a software provider. Financial terms were not disclosed. 'SPINS has been converting online buyers into offline purchases for over a decade. But the days of simple see-and-buy are behind us. Our customers are facing a more informed, more digital, and more complex shopper than ever before. By joining forces with MikMak, we are able to combine the industry's best, most attribute-rich dataset with the best media platform to immediately improve our customers' ability to plan, execute and measure modern shopper engagement," Jay Margolis, SPINS CEO.