Announced
Synopsis
Interactive Strenght, a producer of innovative specialty fitness equipment and digital fitness services, agreed to acquire Ergatta, a provider of game-based connected fitness equipment, specializing in rowing-based equipment. Financial terms were not disclosed. "Ergatta has built something truly differentiated in connected fitness. Their immersive gaming platform, highly engaged subscription community, and disciplined, profitable business model make them an outstanding addition to our portfolio. We're excited to support the team as they continue innovating and to explore how Ergatta's technology can enhance other brands within our family," Trent Ward, Interactive Strength CEO.
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