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TRUE GLOBAL

HQ - London

Summary

True is a consumer specialist investment and innovation advisory firm managing ~$1bn of assets, investing across the consumer, retail, leisure and technology sectors.

Deals Overview

Total Deals3

Valued Deals2

Total Value£ 484 M

Avg. Deal Size£ 242 M

Market Context

Senior Management

Matt Truman
Founder and CEO
William Alan Pearson
CFO

Sort

hush

HQ - United Kingdom

Apparel Retailers

Clothing and Accessories

29 Apr 2020

Investment Date

50%

Stake

n/a

Deal Value

zwift

HQ - United States

Recreational Services

16 Sep 2020

Investment Date

45%

Stake

£ 347 M

Deal Value

spring health

HQ - United States

Health Care Services

16 Sep 2021

Investment Date

Stake

£ 137 M

Deal Value

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