Bain Capital completed the acquisition of a 60% stake in Kantar from WPP for $2.4bn.

Bain Capital, a multi-asset alternative investment firms, completed the acquisition of a 60% stake in Kantar, a global data, research, consulting and analytics company, from WPP, a British multinational advertising and public relations company, for $2.4bn. Total proceeds to WPP equal to $3.1bn. “Kantar is a market leader in many areas and we are excited to be partnering with its management team and WPP to build on this remarkable platform for growth. We see many opportunities for expansion and will invest in technology to expand the company’s capabilities and reinforce its global leading position,” Luca Bassi, Bain Capital Managing Director.