Ferrero completed the acquisition of Kelsen from Campbell for $300m.

Ferrero, an Italian manufacturer of branded chocolate and confectionery products, completed the acquisition of Kelsen, the maker of fine cookie brands Royal Dansk and Kjeldsens, from Campbell for $300m. As part of the transaction, a Ferrero affiliated company took over the two production facilities in Nørre Snede and Ribe. “The sale of Kelsen Group supports our strategy to focus on North America where we have iconic brands and strong market positions, while reducing debt. Throughout the divestiture process, we have considered many options for our valuable international assets. Selling Kelsen separately from the rest of our international business generates the greatest possible value for Campbell. We are committed to the divestiture of the remainder of our international operations and will remain disciplined as we move forward.” Mark Clouse, Campbell President and CEO.