Announced
Financials
Sources
Tags
Private
Single Bidder
online automotive platform
Auto Technology
Majority
Pending
Acquisition
Friendly
United States
Domestic
Synopsis
TrueCar, a data-driven online platform operating on common technology infrastructure, powered by proprietary data and analytics, agreed to acquire Digital Motors, a developer of an online automotive sales platform. Financial terms were not disclosed. "We are excited to join TrueCar and help support the expansion of TrueCar+, making online car buying a delightful, empowering and efficient experience for all parties involved. Digital Motors' configurable and scalable online retailing engine, which can be adapted for a range of automotive use cases, will complement the transactional focus of TrueCar+," Andreas Hinrichs, Digital Motors CEO.
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