Announced
Completed
Synopsis
NZZ, a Swiss press group, completed the acquisition of a 25% stake in APG|SGA, an out-of-home media company, from JCDecaux, an outdoor advertising company, and Pargesa, an investment management company. Financial terms were not disclosed. "NZZ is strategically focusing on its core business of journalism with a liberal compass, supported by revenues from subscriptions and advertising. With this transaction, NZZ is participating in the growing business in advertising markets in the out-of-home segment. APG|SGA and NZZ are two premium brands with strong roots in the Swiss market and a history going back to over a hundred years. We speak the same language and share the same core values; we stand for quality, relevance and maximum credibility. The increasing digitalization of the advertising markets offers additional growth opportunities for both NZZ and APG|SGA," Isabelle Welton, NZZ Chairwoman.
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